Resort and Attraction Identities and Visual Templates
The Fantastical World of Alton Towers Resort
LMC was charged with creating a whole visual language to reflect the resort's positioning of “Fantastical Escapism”. Identities, wallpapers, a unique alphabet for each resort business as well as a library of wonderful imagery. Templates that could be taken on by in-house creative teams to maintain a fun and consistent style.
From Apple to Normandy’s Noble Spirit
The sights, sounds and smells of Normandy’s Calvados apple orchards and distilleries are brought to life in a wonderfully evocative and sensual way at this brand new visitor experience.